Alicia Norris

EXECUTIVE DIRECTOR

I grew up in Milwaukee and earned my bachelors degree at the University of Wisconsin Whitewater. While a student there, I started as a volunteer with the organization in 2008. I have worked many roles in the organization since then and became the Executive Director in 2012.

I have three girls and our family enjoys spending time outside at our hobby farm, travelling, camping, sailing, skiing and cooking!

My goal for BASE is for kids to have access to experiences that expand their opportunities, mindset and future.